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An international licensing agency and consultancy that is passionate about building brands and finding the right product fit.

Abot te company

About the

Founded in 2015, Blonde Sheep Licensing is a boutique international licensing consultancy and agency.  We work with brands and manufacturers to increase their revenue through strategic licensing partnerships.


Whether you are new to licensing, or just want to grow your licensed business, we can help you.  For brands, we launch new licensing programmes, expand existing licensing programmes, or compliment your existing team to license certain categories. For manufacturers, we secure the right brands for your products, on a one off or ongoing basis.


Committed to brand development, we offer our clients a personal service and all projects are handled by senior executives ensuring clients have access to the best skills, expertise, and contacts. We have a 360 degree approach to licensing and target both retailers and manufacturers alike.

We have a flexible approach so are able to really focus on client’s needs and goals, whether that be long term or short term. We offer a full service agency programme or consultancy for set projects.

Experienced at working across multiple product categories, targeting different age groups and different retail tiers. We have excellent contacts throughout the world of retail and licensing both in the UK and internationally.

About our Name

If you are wondering where our name comes from, our team are animal lovers, wanted an animal for the company logo, and a memorable company name. Amongst other things, Wales is famous for having more sheep than people. As our founder is blonde and Welsh

these attributes inspired the company name.

About the founer

About the

Natasha Dyson is a knowledgeable and experienced licensing professional who has spent the last 20 years developing licensing programmes globally.   

Between 2020 and 2022 Natasha took time out from Blonde Sheep to co-founded ARTiSTORY, a specialist in cultural IP licensing, working with the leading cultural organisations in the world to launch and grow their licensing programmes globally. Clients included the National Gallery, London, Centre Pompidou, Paris, Thyssen Bornemisza National Museum, Madrid, Museum Fine Arts, Boston, Brooklyn Museum, New York and the British Library, London.

Privileged to have worked both agency and client side for large and small organisations – and with brand owners and manufacturers alike – across all sectors of licensing.


An impressive track record in working on international and global brands (Andy Warhol Foundation, Ford Group, Piagio), entertainment properties (Miramax, Dave, So You Think You Can Dance), and with celebrities (Paris Hilton, The mary-kateandashley Brand, David & Victoria Beckham) across adult, teen, tween and pre-school age groups for all product categories.


Previously worked for The Beanstalk Group (one of the world’s largest licensing agencies), 19 Entertainment, Chapman Entertainment, Coolabi and LiteBulb Licensing before founding Blonde Sheep Licensing, her own consultancy, and ARTiSTORY.





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The UK’s 4th largest sugar confectionery manufacturer

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Museum renowned for its exceptional collection of paintings

The 7 flavours, and complimenting characters, allow for plenty of creativity.  

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Home to more than 2,300

of the world's most renowned paintings

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A dynamic collective of Bored Ape Yacht Club (BAYC) NFTs. 



Art & Culture

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Why us

Why us?





We are committed to the success of your brand and dedicated to your brand licensing success.

Senior level involvement in all areas of licensing. Capabilities and reach to monetise on a local and international level.

We are small enough to care and look after all clients. Boutique consultancy with international scope.

Offices in London and Barcelona. Flexible working ethos and ability to commit time to your brand.



Michael Townend

CEO at Rubik's

'We hired Natasha to complete a review of the Rubik's licensing business and help us determine our licensing strategy moving forward. I found Natasha to be professional and thorough in her work and I was very happy with the project that was delivered. Natasha’s communication and approachable attitude throughout the project made it a pleasure to work with her. I’d have no problem in recommending Natasha to other companies or hiring her for any future licensing needs we might have at Rubik’s.'



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Charities we support



Contact us

UK Office

+44 7855 858711

Spanish Office

+34 675 325 108

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